Clik here to view.
Lessons on the herd from News of the World
Alex Batchelor writes on lessons in normative herd behaviour from News of the World. Apologies for anyone not from the UK wondering what all the furore is about. It would appear that The News of the...
View ArticleClik here to view.
Lessons in herd behaviour from NOTW – Part II – Fairness
Alex Batchelor writes on lessons of fairness which should have been learnt by News of the World before it was too late. Apologies if I once again try and steer away from the hysteria of the debate and...
View ArticleClik here to view.
After the News of the World saga The Marketing Society forum discuss the...
Taken from Marketing Magazine, The Marketing Society forum discuss the questions that have been raised about the impact of negative sentiment on the reach of media channels following the closure of the...
View ArticleClik here to view.
Is Murdoch’s political power just a myth?
In this timely piece, Judie Lannon writes about what the Wizard of Oz has in connection with Rupert Murdoch, and why Murdoch’s mask may have finally fallen. I’ve always liked the parable of the Wizard...
View Article
